Energy firms' profits per customer rise 733%, says Ofgem

The last six months have been a rollercoaster ride for the utility industry.

The Utilities Industry is being looked at through a magnifying glass in our current recessionary market. There have been numerous reports of energy companies making record profits at a time when household budgets are being squeezed, resulting in customer trust in the sector reaching an all-time low. a recent survey in marketing week revealed that

• 66% of consumers will look to change provider if they feel the level of customer service they’re receiving is not good enough
• 17% switched utilities provider last year
• Some 80% have passed on the details of a bad experience with a brand with those around them.

The internet and comparison sites have made it easier than ever before to compare suppliers and smart utility providers’ customer acquisition teams are even prepared to take on all of the legwork that would previously have been associated with switching. Trust in the utilities providers is at an all-time low, a single complaint can very quickly be amplified through the use of social media.

Ofgem states that there are more than 300 different tariffs being offered by suppliers. Understanding the different energy tariffs that are available, and what they mean for their particular household, can therefore be confusing for customers

A YouGov report report revealed 84% believe energy suppliers maximise profits at the expense of customers. the government claims that seven out of 10 people are not currently on the right tariff and despite the added expense of poor retention rates there are currently numerous voices calling for consumers to switch in order to find a better deal.

Just Energy marketed through Momentis is launching into the British Market in mid July, and will become a welcome breath of fresh air.

$300 Million is being invested in the UK in its launch.

It presents an excellent opportunity

There are two ways of saving money- by switching to the products yourself, and by introducing them to friends,family and others. To learn about this fantastic new business opportunity that is great if you are a stay at home mum, retired,unemployed,a student , a successful business person or have a career already! – there is no barrier to success or income level -  rarely in life can an opportunity come your way that could be truly life changing. If you feel you would like to learn more and become part of our team we would be delighted.

2012 is certainly going to be a roller coaster ride for the Utility Companies.